Digital Marketing, Social Media

Full time

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Key Responsibilities

Develop and execute a comprehensive content strategy across social media platforms (Facebook, Instagram, Twitter, LinkedIn, Tiktok etc.)
Create visually appealing and engaging content for social media, including graphics, videos, and written posts.
Manage daily social media activities, ensuring consistent and timely posting.
Track and analyze performance metrics to measure campaign effectiveness and adjust strategies accordingly.
Engage with followers and respond to inquiries, building strong online community relations
Plan, create, and execute digital marketing campaigns to drive traffic and conversion for both loan services and flight booking offerings.
Optimize website content for search engines and manage paid search campaigns to increase visibility and attract potential customers.
Write and manage content for blogs, social media posts, emails, and ads that resonate with the target audience.

Qualifications

Interested candidates should possess a Bachelor`s Degree with 2-5 years work experience.
Proven experience as a Social Media Manager, Digital Marketing Specialist, or similar role.
Strong knowledge of social media platforms and trends.
Excellent content creation, writing, and editing skills.
Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
Ability to analyze data and use insights to optimize strategies.
Strong communication skills and attention to detail.
Knowledge of the loan and travel industries is a plus.

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